The first taboo of any social business is the presence of many profiles in a social network. The variety is not in favor of the success of a social networking business. It would better make a main account more relevant.
Some profiles of social services are open only with the aim to be placed there. This is a costly mistake in the process of a social business promotion. Everyone has to be the active user to develop the business in social media successfully. Otherwise, one can’t achieve the goal.
The third taboo prevents everybody promoting the business on social platforms from being uniform. The social profile representing only advertising materials will loose the customers’ attention very quickly. Every business must be widely represented on the social account to get the highest position of the customers’ interest. There are different means used for obtaining the greatest part of public attention in the social networking area. The most important of them is a relevant and various content. If one can unite the relevance and attractiveness, one will surely get the luck in the domain of social promotion.
Everyone leading business in the social surrounding has to respect the opinion of all potential customers. Their opinions, questions, commentaries or testimonials must be replied instantly. The quick reaction to the attention of the audience is a strong guarantee of making a social activity popular. To not pay attention to the public opinion is the fourth taboo of social media business.
Fifthly, everyone should not forget about the simple process of the social sharing. The buttons of social media are excellent helpers in the procedure of sharing information among the social users’ public. Shareaholic will provide easy sharing for a WordPress website. It’s not worth to lose the degree of customers’ popularity because of uncomfortable social sharing. So, it is necessary to be aware of the given taboo.
The sixth taboo for all doing social business is the absence of social following buttons on the web site. These buttons will attract the attention of the social media users to the promoted production. It is hardly possible that customers after learning the information represented by the website will waste the time searching for the provider in social platforms. Many faults exist while leading business in the social area.